Hello

I’m a product marketer who builds systems that speak human. I design marketing, product, or communication frameworks that feel intuitive, empathetic, and relevant to the people they’re meant to serve. From world-wide outbound grocery campaigns for multimillion customers to multimillion-dollar GTM launches, I design journeys that feel intuitive and perform with precision. My work spans ecomm, subscriptions, and developer-first platforms—whether I’m scaling lifecycle programs to 800K+ subscribers, crafting SQL-powered weblabs, or leading cross-functional teams at Amazon and Google. I bring structure to complexity, and personality to performance.